Rohit is the General Manager of Marketing at the Shiv Nadar Foundation, HCL Music, and HCL Concerts. He’s also a behavior science practitioner with over a decade of experience in diverse sectors such as Consumer Packaged Goods, consulting, education, not-for-profit, and entertainment.
Rohit studies and uses Behavioral Science to build human-centric products that simplify the lives of his customers and create long-term behavior change for good. His weekly newsletter on Applied Behavior Science, behaviorXproduct, is read by over 1500 readers from diverse institutions such as Harvard, Google, LinkedIn, Airtel, Princeton, Standard Chartered, and many more.
In this episode, Rohit discusses:
- How the traits of autonomy, relatedness, and competence motivate an individual.
- The significance of trust at an organizational and an individual level.
- Why learning by application is a better approach than theoretical learning.
- How culture impacts our actions to a large extent.
- How collecting feedback on our actions makes us aware of our capabilities and helps us improve.
…and much more.
What did you think of the episode? I would love to hear your thoughts in the comments or on Twitter.